UNIQLO LifeWear Day 2023 with Ayumu Hirano
Event Details
■Venue: Yokone Ski Slopes (Oguni Town, Yamagata Prefecture)
■Date: March 5, 2023
■Participants: 17 junior snowboarders (10 - 13 years old)
UNIQLO LifeWear Day 2023 with Ayumu Hirano
Event Report
17 junior snowboarders participated in this event and saw Ayumu's demo upclose, as well as making runs together with him on the halfpipe. Through the panel discussion, they also learned the importance of challenging and having dreams, and learned about global warming along with Ayumu in the crowd.
Before each run, Ayumu asked each participant their goal for the day and provided them with advice.
Ayumu also monitored the juniors from behind and also went on a few runs with them.
After the on-snow session, Ayumu had a special discussion on the importance of having dreams and challenging.
Ayumu became a "classmate" of the juniors during the lesson on global warming, conducted by UNIQLO's Sustainability team.
Participants were provided with the same special fleece worn by Ayumu, and had a wonderful time.
Before each run, Ayumu asked each participant their goal for the day and provided them with advice.
Ayumu also monitored the juniors from behind and also went on a few runs with them.
After the on-snow session, Ayumu had a special discussion on the importance of having dreams and challenging.
Ayumu became a "classmate" of the juniors during the lesson on global warming, conducted by UNIQLO's Sustainability team.
Participants were provided with the same special fleece worn by Ayumu, and had a wonderful time.
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