PROFILE
A STORY OF
AYUMU HIRANO
STYLE BOOK
GLOBAL BRAND AMBASSADORS

PROFILE

AYUMU
HIRANO

Ayumu Hirano was born on 29th November 1998. He comes from the city of Murakami in Niigata Prefecture, Japan. He became Japan’s youngest ever Winter Olympic medalist by winning a silver medal at the Sochi Olympics in 2014. After claiming a second successive Olympic silver at the 2018 Pyeongchang Games, he has started the impossible challenge of competing in both snowboarding and skateboarding. Following his new challenge, he is selected for the Skateboarding Team at the Tokyo 2020 Summer Olympics and won a gold medal at the Beijing 2022 Winter Olympics.

平野 歩夢 AYUMU  HIRANO 平野 歩夢 AYUMU  HIRANO

Ayumu Hirano was born on 29th November 1998. He comes from the city of Murakami in Niigata Prefecture, Japan. He became Japan’s youngest ever Winter Olympic medalist by winning a silver medal at the Sochi Olympics in 2014. After claiming a second successive Olympic silver at the 2018 Pyeongchang Games, he has started the impossible challenge of competing in both snowboarding and skateboarding. Following his new challenge, he is selected for the Skateboarding Team at the Tokyo 2020 Summer Olympics and won a gold medal at the Beijing 2022 Winter Olympics.

A STORY OF AYUMU HIRANO
JUMP HIGHER THAN EVER

The 2014 Sochi Winter Olympic Games. A 15-year-old snowboarder soared high above the snow-covered halfpipe, as elegant as an acrobat, signaling the arrival of a new era in extreme sports. Four years later at the Pyeongchang Winter Olympic Games, he won his second straight silver Medal. And at the 2020 Tokyo Olympic Games, he represented the nation in skateboarding, and achieved his goal of participating in both winter and summer Olympics. This is UNIQLO GLOBAL BRAND AMBASSADOR, Ayumu Hirano. “I know it’s not going to be easy.” “I want to do what no one else has done.” Choosing his words thoughtfully, Ayumu answers questions about the challenges before him. His straightforward manner and quiet passion are an inspiration. Favoring extremely oversized garments, he does not compromise in the development of his snowboarding uniform with UNIQLO. "The lighter and roomier it is, the higher I can fly." We have worked to create the ideal outfit, down to the very last millimeter. The goal: To jump higer than ever before, go beyond borders, and do what no one has ever done before. That's our shared language with Ayumu Hirano.

The 2014 Sochi Winter Olympic Games. A 15-year-old snowboarder soared high above the snow-covered halfpipe, as elegant as an acrobat, signaling the arrival of a new era in extreme sports. Four years later at the Pyeongchang Winter Olympic Games, he won his second straight silver Medal. And at the 2020 Tokyo Olympic Games, he represented the nation in skateboarding, and achieved his goal of participating in both winter and summer Olympics. This is UNIQLO GLOBAL BRAND AMBASSADOR, Ayumu Hirano. “I know it’s not going to be easy.” “I want to do what no one else has done.” Choosing his words thoughtfully, Ayumu answers questions about the challenges before him. His straightforward manner and quiet passion are an inspiration. Favoring extremely oversized garments, he does not compromise in the development of his snowboarding uniform with UNIQLO. "The lighter and roomier it is, the higher I can fly." We have worked to create the ideal outfit, down to the very last millimeter. The goal: To jump higer than ever before, go beyond borders, and do what no one has ever done before. That's our shared language with Ayumu Hirano.

A STORY OF AYUMU HIRANO JUMP HIGHER THAN EVER

STYLE BOOK

AYUMU HIRANO'S LIFEWEAR

This unique sponsorship will support him in competitions, as well as everyday life and fashion. Here are some UNIQLO products he loves to wear.

  • ROGER FEDERER
  • KEI NISHIKORI
  • SHINGO KUNIEDA
  • GORDON REID
  • AYUMU HIRANO
  • ADAM SCOTT
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