JEANS INNOVATION STORY
Fall 2016:
JEANS INNOVATION CENTER FOUNDED
JEANS INNOVATION CENTER FOUNDED
This is where all innovation begins.
In Los Angeles, the global hub for information on jeans,
jeans specialists are brought together to research and develop the highest quality jeans using
state-of-the-art facilities.
The Jeans Innovation Center was founded in the fall of 2016.
The UNIQLO jeans revolution begins here.
Modern, classic, vintage—each and every
jeans culture, plus the latest trends in fit,
design, and finish.
The challenge of creating the ideal jeans is
never-ending.
INNOVATION OF
FABRIC & FUNCTION
FABRIC & FUNCTION
Working with fabric makers from around the world
The starting point for jeans is the fabric itself.
Working with textile makers and manufacturers from around the
world,
UNIQLO has developed a brand-new fabric to make the ideal
jeans.
A fusion of tradition and innovation
Incredibly lightweight. More stretch than you ever thought possible.
Genuine selvedge jeans, yet soft and supple.
When it comes to fabric and functionality for jeans you wear every day,
innovation is a crucial element. This is UNIQLO's starting point for making jeans.
INNOVATION OF
DESIGN & FIT
DESIGN & FIT
Seize the present and evolve.
The design and fit of jeans is continually evolving.
Constantly seeking to produce jeans that incorporate
state-of-the-art design while being comfortable to wear
and on-trend, UNIQLO has begun collaborating with popular
jeans brand J Brand.
Functional jeans
with a smart silhouette.
WOMEN
HIGH-RISE
SMART SHAPE JEANS
Not Available in the USA
A trendy cut meets superb comfort.
WOMEN
HIGH-RISE
CROPPED FLARE
Not Available in the USA
INNOVATION OF
FINISH
FINISH
Craftsmanship and state-of-the-art technology
Specialists in jeans finishing, like fading and distressing, have
been brought from all over the world to continue to explore
the possibilities of finishing that only jeans offers.
Here, these craftsman use traditional finishing techniques
combined with state-of-the-art technology to create a new
jeans look.
FR Group JEANS INNOVATION CENTER Director
MATSUBARA MASAAKI
The state of jeans changes with the times, but the
potential of jeans does not change.
That is why UNIQLO is unceasing in its research and
development.
UNIQLO jeans as LifeWear will continue to evolve.
