Designer Interview

Designer Interview

We interviewed Maiko Kurogouchi on her source of inspiration and the concept of the Fall/Winter 2021 collection.

Can you share your thoughts on this season’s color palette and what you hope to express with the Fall/Winter collection?

A key component of this collaboration is that the colors are simple and easy to style. For the Fall/Winter collection, I imagined a color palette based in warm gray tones that would enhance the designs made with the cold weather in mind.


Did you focus on anything in particular, such as the material used, to create this line of winter items?

In the winter, we experience temperature changes throughout the day, moving from the chilly outdoors to heated indoor rooms. We’re also wearing layers and layers of clothing. With UNIQLO's AIRism Cotton fabric, we were able to create items that stay dry and comfortable all day. And with the leading 3D knit technology, we designed a smooth turtleneck sweater that hugs the body, adding just the right volume. That was a wonderful experience.

The theme of this collaboration is the ‘seamless transition between innerwear and clothing.’ How is that theme expressed in this season’s line?

During the cold months, we layer clothes and bundle up to stay warm, but once we enter a heated room, we find ourselves perspiring. My hope was to create a line of innerwear that layers under sweaters and cardigans, but also functions as clothing. My belief is that innerwear can be versatile, allowing for wider styling options. That is the aim of this collection and what I mean when I say ‘seamless transition.’


What was the greatest challenge in creating this season’s collection?

The development of the turtleneck sweater took quite a bit of time. The turtleneck is a winter staple for me, and for many women, I imagine. I wished to create a sweater that had the signature turtleneck shape, but with the use of UNIQLO's seamless 3D technology, we were able to add a little volume to the body and sleeves so it fits with more ease. I wanted to give the classic look a modern update, focusing on beauty and simplicity.

In line with the soft, elegant curves found in the natural world, my hope is to create clothes that enhance the delicate beauty of a woman’s body. It is with great pleasure that we’re able to deliver this collection to women around the world.


The Spring/Summer collection made quite the splash. Can you share your thoughts on this collaboration with UNIQLO?

I feel very fortunate to be able to contribute to one of the most essential parts of a woman’s wardrobe: innerwear. With the hope of supporting and enhancing the everyday lives of women around the world, my wish is to continue making detailed updates and adjustments to further strengthen the collaboration.