Bringing sophistication to everyday life.
We launched a collection full of ‘chic everyday wear’
designed simply yet carefully with comfort, quality and functionality in mind.
Our new LifeWear created in collaboration with Theory makes our everyday life entirely stylish yet comfortable.
Because we both believe that the more beautiful everyday outfits we wear, the more positive and sophisticated each day becomes.
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In 1997, Theory revolutionized the contemporary fashion market with its concept of the urban uniform. Headquartered in New York City the brand balances luxury with accessibility in collections that are known for their exceptional fits, innovative fabrics and enduring styles.