Uniqlo is proud to collaborate with Mame Kurogouchi, a Japanese womenswear brand garnering worldwide recognition for designs that feature intricately-constructed details and unconventional textiles. Blending exquisite designs that enhance the curves of a woman’s body with Uniqlo’s leading technology to create ultimate comfort, the collection introduces items that transition seamlessly from innerwear to clothes.
As the world undergoes a transformation, Mame Kurogouchi designer Maiko Kurogouchi has seen a dramatic shift in women’s wardrobes and expectations for everyday undergarments. A long-time admirer of Uniqlo’s comfortable and functional innerwear, she imagined how beautiful design could further elevate women’s relationships to the most intimate garments in their closets.
This season, we’ve listened to the voices of women around the world and implemented detailed updates to further enhance comfort and beauty. We are delighted to introduce a new wool blend HEATTECH material, a first at Uniqlo, created solely for this collection. The fabric provides warmth for winter without compromising the soft, smooth touch and feel. Newly added to the collection are a gently form-fitting body shaper, a chic bustier that keeps the upper body warm while making a fashionable style statement, and beautifully sheer and non-bulky HEATTECH tights. The updated color palette now features a deep khaki hue, adding a calming, elegant essence to the everyday.
Because we believe the smallest comforts and beauty in our day lead to great change. We hope the new Uniqlo and Mame Kurogouchi Collection adds light to your world, from the inside out.