UNIQLO Launches Batik Motif Collection Based on Traditional Indonesian Motifs
Second Program in the UNIQLO Factory Worker Empowerment Project
June 7, 2016, New York, New York – UNIQLO announces the launch of a special collection of items featuring traditional motifs of Indonesian batik, a heritage that was included on the UNESCO’s list of Intangible Cultural Heritages of Humanity in 2009. This is the second program in the Factory Worker Empowerment Project, through which a portion of the item sales is allocated to educational assistance for the employees working in Fast Retailing’s affiliated factories in Indonesia. The collection will be available online at Uniqlo.com from June 9.
The Batik Motif Collection features the long-beloved traditional batik patterns that are deeply rooted in Indonesian life, faithfully reproduced by UNIQLO following its LifeWear concept of “Clothes for a better life for everyone, every day.” The collection of eight items includes men’s and women’s shirts as well as dresses in a light and comfortable material ideal for summer months, arranged by UNIQLO in modern designs and silhouettes. The batik patterns used are original motifs jointly developed by UNIQLO and a designer recommended by the Indonesia Batik Foundation.
The Factory Worker Empowerment Project was introduced in 2015 to support educational programs for workers in factories affiliated with the Fast Retailing Group. The first project benefitted female workers in sewing factories in Bangladesh, through the production of a women’s line featuring traditional Bangladesh clothing motifs that sold in 14 markets worldwide. A portion of sales from this line was used for educational programs in such areas as nutrition, hygiene and health management, providing factory workers with proper knowledge to improve their health and morale. As a result, several of the factories implemented measures of their own to foster awareness of hygiene management.
Fast Retailing recognizes the importance of improving health and hygiene for the workers supporting the garment industry in Indonesia, and decided to implement a revised program in that country as well. The education project is expected to run for about three years, and reach around 12,000 people.
For more details on UNIQLO Factory Worker Empowerment Project, please visit: http://www.uniqlo.com/en/csr/businesspartners/factoryworkers/
Overview of the Batik Motif Collection 2016 Spring/Summer Collection
- Launch date: June 9, 2016
- Availability: Online at UNIQLO.com
- Product lineup: Women’s 5 Items, Men’s 3 Items
- Price range (excluding tax):
- Shirts: $29.90 – $39.90
- Tunics: $39.90
- Dresses: $39.90
- Note: Price ranges are as per current plan and subject to change.
- URL Men’s Products: http://www.uniqlo.com/us/men/featured/uniqlo-and-batik.html
- URL Women’s Products: http://www.uniqlo.com/us/women/featured/uniqlo-and-batik.html
About UNIQLO LifeWear
Apparel that comes from the Japanese values of simplicity, quality and longevity. Designed to be of the time and for the time, LifeWear is made with such modern elegance that it becomes the building blocks of each individual’s style. A perfect shirt that is always being made more perfect. The simplest design hiding the most thoughtful and modern details. The best in fit and fabric made to be affordable and accessible to all. LifeWear is clothing that is constantly being innovated, bringing more warmth, more lightness, better design, and better comfort to people’s lives.
About UNIQLO and Fast Retailing
UNIQLO is a brand of Fast Retailing Co., Ltd., a leading global Japanese retail holding company that designs, manufactures and sells clothing under seven main brands: Comptoir des Cotonniers, GU, Helmut Lang, J Brand, Princesse tam.tam, Theory, and UNIQLO. With global sales of approximately 1.6817 trillion yen for the 2015 fiscal year ending August 31, 2015 (US $13.88 billion, calculated in yen using the end of August 2015 rate of $1 = 121.18 yen), Fast Retailing is one of the world’s largest apparel retail companies, and UNIQLO is Japan’s leading specialty retailer.
UNIQLO continues to open large-scale stores in some of the world's most important cities and locations, as part of its ongoing efforts to solidify its status as a truly global brand. Today the company has a total of more than 1,600 stores in 17 markets worldwide including Japan, Australia, Belgium, China, France, Germany, Hong Kong, Indonesia, Malaysia, Philippines, Russia, Singapore, South Korea, Taiwan, Thailand, U.K. and the U.S. In addition, Grameen UNIQLO, a social business established in Bangladesh in September 2010, currently operates several Grameen UNIQLO stores in Dhaka. UNIQLO manages an integrated business model under which it designs, manufactures, markets and sells high-quality, casual apparel. The company believes that truly great clothes should be supremely comfortable, feature universal designs, are of high quality and offer a superb fit to everyone who wears them.
With a corporate statement committed to changing clothes, changing conventional wisdom and change the world, Fast Retailing is dedicated to creating great clothing with new and unique value to enrich the lives of people everywhere. For more information about UNIQLO and Fast Retailing, please visit www.uniqlo.com and www.fastretailing.com.
For media queries, please contact: UNIQLO@hlgrp.com