TOKYO TO SOHO / GU US
GU is a fashion brand that was born in Japan and is a sister brand of UNIQLO.
Our collections feature on trend fashion pieces at affordable prices that are made from quality materials.

New Collection

Winter Outer Collection

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 WOMEN
 HEAT PADDED Detachable Hood Jacket  $59.90
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 WOMEN
 COZY MELTON Oversized Half Coat $59.90
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 WOMEN
 COZY MELTON Balmacaan Coat  $79.90
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 WOMEN
 Faux Mouton Short Flight Jacket  $79.90
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 MEN
 HEAT PADDED Jacket  $59.90
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 MEN
 HEAT PADDED Mods Coat  $59.90
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 MEN
 COZY MELTON Chesterfield Coat  $79.90

Other Collection

Heavy Weight Sweat Collection

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 MEN
 Heavy Weight Sweat Hoodie  $39.90

Heat Padded Collection

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 WOMEN
 HEAT PADDED Detachable Hood Jacket  $59.90
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 MEN
 HEAT PADDED Jacket  $59.90
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 MEN
 COZY MELTON Zip Up Jacket  $59.90
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 MEN
 Brushed Yarn Cardigan  $39.90
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 WOMEN
 Tucked Wide Pants  $29.90
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 MEN
 Super Wide Cargo Pants  $39.90
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 WOMEN
 2 piece sweater dress  $49.90
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 WOMEN
 2 Piece Cardigan Dress  $49.90
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 WOMEN
 Puffy Touch Skipper Polo Long Sleeve Sweater $29.90
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 MEN
 Flannel Checked Shirt  $29.90
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 WOMEN
 Ultra Stretch Heel Boots  $39.90
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 WOMEN
 Round Sholder Bag  $29.90
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 WOMEN / MEN
 Marshmallow Feel Lounge Set  $49.90
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NY Exclusive
Collaboration with
Artist Fantasista Utamaro

The collaboration to be released on December 9

utamaro
This collaboration between GU, which aims to be a global fashion brand originating in Japan, and Fantasista Utamaro, who presents Japanese culture to the world through his art and unique worldview, arose from mutual appreciation of each other's concepts, and a shared approach of taking on global challenges. The collaboration concept of “What Sets You Free?” is a fusion of the “freedom” that is the origin of GU's brand name, and “freedom” from the creative slogan embraced by Fantasista Utamaro.
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EVENT

Event 01
One-day Live painting Event

Join us for an interactive art event with artist, Fantasista Utamaro.
We welcome everyone to be a part of this collaborative art project by adding your answer to "What sets you free?" Customers who purchase products from the collaboration will be able to be part of a live painting event where Utamaro will create a special message just for you.
Live performance Event
Live performance Event
Date December 9th, 2023 (Saturday)
Time 11:00 am - 1:00pm,
2:00 pm-4:00 pm,
5:00 pm-6:00 pm
Location GU SoHo New York Store,
579 Broadway, New York, N.Y.

Event 02 Novelty

We will give an original sticker to participants on a first-come, first-served basis, while supplies last.
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novelty

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