UNIQLO NEWS


UNIQLO Appoints Gordon Reid MBE as New Global Brand Ambassador

Enters Long-term Partnership with World’s Number 1 Wheelchair Tennis Player

July 10, 2017, New York, New York – UNIQLO today announces Gordon Reid MBE (Member of the Most Excellent Order of the British Empire)*, the world’s top** male professional wheelchair tennis player, Paralympics singles gold medalist as its latest Global Brand Ambassador. The appointment marks the first time UNIQLO has selected a British athlete for the global role.

Gordon Reid

Speaking of the appointment, Tadashi Yanai, Chairman, President and CEO of the UNIQLO parent company, Fast Retailing, said, “We are delighted that Mr. Reid joins us as the newest UNIQLO Global Brand Ambassador. Mr. Reid is a champion of great resilience and human character, overcoming adversity to triumph at the highest level of his sport. These are exactly the values we look for in our brand ambassadors, so it will be a great honor to see him compete in UNIQLO apparel at Wimbledon, where he made history as its first ever men’s singles wheelchair champion.

Yanai added, “We are also pleased to underline our commitment to the ITF (International Tennis Federation) and to wheelchair tennis. As one of the largest employers of people with disabilities in Japan, inclusion and respect are among our most important company values. UNIQLO is made for all, and we believe Mr. Reid will help us inspire people from all backgrounds to be their very best.”

Reid was also enthusiastic about the partnership, saying, “It’s a real privilege to be joining UNIQLO as part of such a great team of Global Brand Ambassadors. It is important that I am comfortable when training and competing and the superb quality and technology of UNIQLO apparel is the perfect fit. I look forward to representing the UNIQLO both on and off the court.”

Effective immediately, the partnership sees Reid promoting the UNIQLO brand and its signature LifeWear worldwide. UNIQLO will leverage Reid’s professional insight in product development, using its advanced proprietary clothing technologies to create apparel that supports Reid’s performance at the top level, while also bringing greater comfort and functionality to the everyday lives of its customers. Reid will also assist UNIQLO with global community engagement and support initiatives.

*An MBE is a British honor given to a person by Her Majesty The Queen for a special achievement
**Player rankings are as of July 10, 2017

About Gordon Reid MBE

Gordon was born on the October 2, 1991 in Alexandia, Scotland. In 2007, he became the youngest national wheelchair tennis champion in the UK aged just 15, and in the same year, he led the Great Britain junior team to win the World Team Cup. In 2016 Gordon won singles titles at the Australian Open, Wimbledon and won the coveted Gold medal at the Rio Paralympic games. He finished the year as world number one and was honored with an MBE. Gordon is ranked No.1* in the world singles rankings.

About the UNIQLO Global Brand Ambassador Program

UNIQLO partners with world-leading athletes to promote its brand and LifeWear globally. Reflecting core UNIQLO values, Global Brand Ambassadors embrace challenge in pursuit of the highest possible achievement. They are universally admired for their integrity and character, and for the optimism, respect and humility they demonstrate to all.

UNIQLO combines the expert professional insight of its Global Brand Ambassadors with its most advanced proprietary technologies, creating apparel that supports human performance at the highest level, while also bringing greater comfort and functionality to the everyday lives of its customers. In addition, UNIQLO works with its ambassadors to promote community engagement and development initiatives around the world.

The current UNIQLO Global Brand Ambassadors are Kei Nishikori (Tennis), Shingo Kunieda and Gordon Reid MBE (Wheelchair Tennis), Adam Scott (Golf) and Marin Minamiya (Mountaineering and Exploring).

About UNIQLO LifeWear

Apparel that comes from the Japanese values of simplicity, quality and longevity. Designed to be of the time and for the time, LifeWear is made with such modern elegance that it becomes the building blocks of each individual’s style. A perfect shirt that is always being made more perfect. The simplest design hiding the most thoughtful and modern details. The best in fit and fabric made to be affordable and accessible to all. LifeWear is clothing that is constantly being innovated, bringing more warmth, more lightness, better design, and better comfort to people’s lives.

About UNIQLO and Fast Retailing

UNIQLO is a brand of Fast Retailing Co., Ltd., a leading global Japanese retail holding company that designs, manufactures and sells clothing under seven main brands: Comptoir des Cotonniers, GU, Helmut Lang, J Brand, Princesse tam.tam, Theory, and UNIQLO. With global sales of approximately 1.7864 trillion yen for the 2016 fiscal year ending August 31, 2016 (US $17.31 billion, calculated in yen using the end of August 2016 rate of $1 = 103.2 yen), Fast Retailing is one of the world’s largest apparel retail companies, and UNIQLO is Japan’s leading specialty retailer.

UNIQLO continues to open large-scale stores in some of the world's most important cities and locations, as part of its ongoing efforts to solidify its status as a truly global brand. Today the company has around 1,800 stores in 18 markets worldwide including Japan, Australia, Belgium, Canada, China, France, Germany, Hong Kong, Indonesia, Malaysia, Philippines, Russia, Singapore, South Korea, Taiwan, Thailand, U.K. and the U.S.

In addition, Grameen UNIQLO, a social business established in Bangladesh in September 2010, currently operates several Grameen UNIQLO stores in Dhaka. UNIQLO manages an integrated business model under which it designs, manufactures, markets and sells high-quality, casual apparel. The company believes that truly great clothes should be supremely comfortable, feature universal designs, are of high quality and offer a superb fit to everyone who wears them.

With a corporate statement committed to changing clothes, changing conventional wisdom and change the world, Fast Retailing is dedicated to creating great clothing with new and unique value to enrich the lives of people everywhere. For more information about UNIQLO and Fast Retailing, please visit www.uniqlo.com and www.fastretailing.com.

For media queries, please contact Fast Retailing Global Corporate PR Gary Conway on Tel. +81 80 3448 3367.