Simple made better.
The new standard for T-shirts.
We've mixed cotton with AIRism fabric to achieve an elegant, neat look and a comfortable fit. This is UNIQLO's best-selling basic T-shirt, thanks to our focus on color, detail, and a balanced fit.*
Ranked first in T-shirt sales at all UNIQLO stores from April 1, 2024, to March 31, 2025.


We've mixed cotton with AIRism fabric to achieve an elegant, neat look and a comfortable fit. This is UNIQLO's best-selling basic T-shirt, thanks to our focus on color, detail, and a balanced fit.*
Ranked first in T-shirt sales at all UNIQLO stores from April 1, 2024, to March 31, 2025.
Product Stories
A constantly evolving color palette.
Our color palette was designed and developed by our artistic director, Christophe Lemaire, and his design team in partnership with our Paris R&D Center. Creative minds join together to create a palette that is uniquely UNIQLO. "What colors are classic, feel current, and can be worn by all?" Starting with this question, colors are considered and developed to look their best.


The classic T-shirt that transcends generations.
The T-shirt, a huge hit with grown-ups all around the world, is now also available for kids. We've kept the look of cotton and AIRism's quick-drying smoothness but added neck tape to reduce prickliness around the neck for sensitive skin. In addition, we've given it a relaxed silhouette that's easy to move around in, to go with how children play energetically every day. They're available in our classic colors along with stripes and graphical patterns, offering a sense of fun that's unique to kidswear.


The comfort that captivated Shingo Kunieda.
People around the world love the AIRism Cotton Oversized Crew Neck T-Shirt, and former professional wheelchair tennis player Shingo Kunieda is one of them. He spoke passionately about the appeal of this T-shirt, highlighting its comfort that makes him want to wear it every day and his favorite ways to style it.


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