about100

Pile-Lined Sweat Full-Zip Hoodie

Pile-Lined Sweat Full-Zip Hoodie

The Shorts of the Empty Pride

Asha and I would often talk about the kinds of clothes we used to wear or types of clothes we liked when we were small.

For the first four years of my primary school, I was in shorts, no matter what. Throughout the four seasons, regardless of how cold it was outside, you could not find me wearing any long trousers.

The shorts that I would wear were made of cotton, very short to a point that you can see most of my legs.

The reason for my peculiar determination to be in shorts was, for one, my desire to stand out in this big group of kids in a school, and two, to show that I was strong and healthy to my fellow classmates, all through my fashion.

If someone had asked me whether I wasn’t freezing, I would outright shut them down. But given how I my thighs showed good signs of chilblains, it was obvious that my response was a display of empty pride.

There were three of us short-trouser lads in the class, all with their empty pride intact. Come winter, it became somewhat of a class competition to see whether any one of us may give in to the temptation of a long pair.

I thought about the type of mix&match I would do with a pair of shorts to which I came up with short trousers with short socks, a turtleneck, a pile-lined hooded jumper, and a knit cap. Looking at my tragic ensemble of super-cold bottom and super-warm top, my mom would often laugh and say that I looked like a boiled egg standing with two toothpicks.

“So what made you decide to wear a long pair of pants?”

Asha was cracking up at my childhood story and asked when she finally calmed down.

“One day, a new denim shop opened in a local high street. That was the first time I discovered a long pair of jeans which just looked so cool. The only reason that I was persistent about wearing a short pair was to stand out in class, to look cool. But when I discovered this even cooler pair of denim jeans, my obsession for shorts just went out the door.”

“But being a sore loser, I didn’t want to lose in our shorts competition, so I suggested that we make a pact and pick a date when we all stop wearing shorts and put on denims jeans.”

“That sounds so silly but cute,” said Asha, still laughing.

The Shorts of the Empty Pride image

“I can still remember. I think it was February 1. All three of us who always wore shorts suddenly showed up wearing denim jeans. Everyone, including the teachers, were surprised. But we were very proud.”

When I put on the denims for the first time, I was amazed at how warm it was. Then I saw how cool I looked in the mirror as it went so beautifully with the pile-lined hooded jumper.

“So I went from being a boiled egg with toothpicks to a stylish lad.”

“You know, I actually have a similar episode…,” said Asha.

Pile-Lined Sweat Full-Zip Hoodie

The Sweat Top

Sweatshirt on the outside, bore fleece on the inside – this is the Pile-Lined Sweat Full-Zip Hoodie. It’s full of features that not only keep you warm but looking cool. The long-piles are only on the hood and torso to give you room and movement around the arms, even when you wear those layers inside. The slit pockets that stretches down the side stitches create this clean silhouette.

The balance around the shoulders have been reworked for a natural yet clean fit.

Pile-Lined Sweat Full-Zip Hoodie
Pile-Lined Sweat Full-Zip Hoodie

The balance around the shoulders have been reworked for a natural yet clean fit.

Pile-Lined Sweat Full-Zip Hoodie

The thing that my clothes know about me

Asha took out a hoodie from the suitcase which she packed for Paris.

“See, I bought this hoodie when I was 15. It’s so beat but it’s my treasure. I’ve been wearing this for over a decade now. In Ethiopia, it’s so hot that you would never need a hoodie. But one day, when I was flipping through a fashion magazine, I was just taken with how cool this hoodie fashion was. I wanted it so bad that I dreamed about it. So, I begged my dad to get me one when he came to NY on a business trip. Oh, I was so happy when I put it on. That’s why I can definitely understand the proud feeling you had when you wore the jeans.”

Asha’s hoodie was definitely worn out with sleeves thinned out with holes and multiple unraveled parts on the body but it had the charm of being part of herself. It was obvious how Asha loved and treasured it.

“This, to me, is Linus’ blankie. This hoodie is the only one that knows everything about my life in NY which is an interesting thought. It’s merely a piece of clothing but it strangely knows various aspects of me…”

Looking at each of the holes, tears, and stains, she started to go down her memory lane as to the episodes and incidents associated with them.

“Hey, don’t you think, “Things about me that this piece of clothes knows” is a good title for a novel? It’s a collection of interviews, asking people about their precious piece and share the special memory associated with it which become a story. I think this sounds interesting!”

Once again, Asha took the hoodie in hand and said, “What sorts of things about me does this hoodie know? I probably can’t share them with you…I’ll bet there is are great stories hidden in there, most definitely.”

“Asha, is it possible for you to give me that hoodie, no, loan it to me? I want it to stay with me while you are in Paris. I’ll miss you loads and it might become unbearable so I want something of yours with me here in NY.”

Suddenly, the thought of Asha leaving in two days became this overwhelming fear that I blurted out this favor.

The thing that my clothes know about me image

“This is my treasure and I may not be able to keep going without it. But…,” said Asha and held the hoodie tight in her arms.

“No worries. Sorry I asked, yes, that hoodie should definitely go with you to Paris,” I said.

Asha stared at the hoodie and said,
“See, this hoodie knows everything about me…”

Pile-Lined Sweat Full-Zip Hoodie

Expanding your winter fashion styles

We are proud of the standard colors of blacks and navies to the chic and outdoorsy colors which include brown and green. Heather grey joins the line-up from this season.

The bit of height around the chin area of the hood keeps your neck warm and is perfect as an outerwear by hanging it over a shirt or a light knitted top. Or as a middle layer, adding the color with the hood peaking out of the down jacket or a coat for those seriously cold winter. This LifeWear is bound to give a boost to your winter ensemble.

Pile-Lined Sweat Full-Zip Hoodie
Pile-Lined Sweat Full-Zip Hoodie

The bit of height around the chin area of the hood keeps your neck warm and is perfect as an outerwear by hanging it over a shirt or a light knitted top. Or as a middle layer, adding the color with the hood peaking out of the down jacket or a coat for those seriously cold winter. This LifeWear is bound to give a boost to your winter ensemble.

My clothes
that will keep a warm watch over me,
no matter what.

Yataro Matsuura
Pile-Lined Sweat Full-Zip Hoodie
070MENPILE-LINED
SWEAT FULL-ZIP
HOODIE
$39.90
LifeWear Story 100
close

What is “LifeWear story 100?”

At UNIQLO,
there exist these lines of clothes
which has remained for many years,
trend-neutral
yet never dated.
Out of the line-ups,
they are the unsung presence,
sitting quietly behind in TV ads.

Yet, they are the culmination
of the years of passion and devotion,
where UNIQLO sought to pursue
more comfort,
more durability, and
more quality.

They give shape and gravitas
to what and who UNIQLO is,
and what UNIQLO continues
to nurture with great care.

To go beyond yesterday,
to reach higher tomorrow.

When you take it in your hands,
when you try it on,
it softly speaks to you,
almost like a friend.

What is a rich quality
lifestyle?
How is such a quality day spent?
What does happiness mean to you…

And you will find yourself
surprised to discover that such
piece of clothing has existed.

What is the UNIQLO principle?
Why do we call clothing LifeWear?
What kind of clothes constitute
LifeWear?

Here, we go deep into
the root of LifeWear,
to know
and to tell.
And I hope to write
stories that revolve
around LifeWear and myself.

LifeWear story 100 will be
a story about a journey with me and LifeWear.

Yataro Matsuura

Yataro Matsuura
Yataro Matsuura

Essayist, editor. Born 1965 in Tokyo.
For nine years from 2005, under the leadership of the founder, Shizuko Ohashi, he was the chief editor for the magazine, “Kurashi no Techo.” Since, he launched an online media site, “Kurashi no Kihon.” Currently, sits as a director for Oishii Kenko Ltd. Recognized for his eye for style and experience in presenting ideas for quality lifestyle. Regularly writes in his columns in newspapers and magazines. Has penned numerous best-sellers including “Kyo mo Teinei ni” and “Shigoto no Kihon Kurashi no Kihon 100.” Hosts a radio program on NHK Radio 1, “Karen Style.”

closeclose