
UNIQLO and Gordon Reid Bring “The Heart of LifeWear” to Rotterdam,
a Once-in-a-Lifetime Opportunity for Kids.
~The Heart of LifeWear Vol.6~
Mar 20, 2025
NEWS
As part of the The Heart of LifeWear initiative, UNIQLO Global Brand Ambassador and professional wheelchair tennis player Gordon Reid met with 11 kids with disabilities, and their caretakers on Sunday 9 February, at the ABN-AMRO Open 2025 Tennis Tournament in Ahoy, Rotterdam.
To start the day, participants were invited to watch the men’s and women’s final events. The kids were then welcomed by Gordon Reid himself to a special follow-up session, where participants had a unique opportunity to play tennis with the two-time Paralympic gold medalist. Mr. Reid also presented HEATTECH items to the participants, followed by a group-picture moment.
The 11 kids came from two special schools of Rotterdam, the Recon school and Mytylschool ‘de Brug’, who both focus on kids with a physical disability, an additional intellectual disability and/or a long-term illness. Some kids had never seen a tennis court before, while others described the afternoon with Gordon Reid as one of the best in their lives. As soon as the first couple of kids started to hit some balls with Gordon Reid, the other kids watching from the side and shy at first, soon also wanted to participate and assisted together as ball kids, running for quick retrieval of loose balls and delivery of the balls to the servers.Their caretakers were deeply thankful at the end of the activity for UNIQLO contribution to local community.
At the weekend’s event, UNIQLO also committed to donating 1,000 pieces of new HEATTECH to the Cruyff Foundation, a partner organization to the schools of the participating kids, which was instrumental in making their day with Mr. Reid possible.
Speaking at the event, Mr. Reid said:
“I had a wonderful time connecting with the kids during the ABN AMRO tournament. Being able to play tennis with some of them and to connect over our shared passion for sports, hearing their dreams and visions for their future, has been very inspiring and an experience I will not forget. With the HEATTECH donation we hope to bring warmth and comfort in their lives during these colder months and outdoor activities. The partnership with UNIQLO proves that sport connects people from various cultures and backgrounds.’’
UNIQLO, together with its Global Brand Ambassadors, will continue its donations of HEATTECH and other clothing around the world this winter, as part of The Heart of LifeWear initiative.
This clothing donation is part of the “What Makes Life Better?” initiative.
For more information, see: https://www.uniqlo.com/whatmakeslifebetter
PEACE FOR ALL
A single T-shirt has the power to spread peace.
https://www.uniqlo.com/in/en/special-feature/peace-for-all
ALL HEATTECH
WOMEN
https://www.uniqlo.com/in/en/women/innerwear/heattech-thermals?path=%2C%2C11604
MEN
https://www.uniqlo.com/in/en/men/innerwear/heattech?path=%2C%2C11724
KIDS
https://www.uniqlo.com/in/en/kids/innerwear/heattech?path=%2C%2C23475
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