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  • Denim collection

    Jeans for every mood

    We have them all: wide leg jeans, Ultra Stretch skinny jeans, selvedge jeans and straight leg jeans. Choose from a variety of washes, from light blue to deepest indigo, as well as classic black denim.

    Wide leg jeans

    An on-trend wide leg silhouette.

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    In workwear denim for an authentic look.

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    Straight leg jeans

    Traditional denim from Kaihara.

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    The colour will fade and alter over time, with washing and sunlight exposure, creating a garment that is completely unique to you.

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    Slim fit jeans

    A go-to classic cut.

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    We reproduced the look of worn-in vintage jeans in comfortable stretch denim with a great fit.

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    Selvedge denim

    Authentic selvedge denim with stretch for added comfort.

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    These redline selvedge jeans are made using traditional sewing methods. Enjoy how the denim changes as you wear them to become your own unique pair.

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    Ultra Stretch skinny jeans

    Our stretchiest jeans ever.

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    The style of skinny jeans with the comfort of Ultra Stretch.

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    Ultra Stretch Colour Jeans

    With a stylish sheen.

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    Combining the comfort of Ultra Stretch with a range of colours for a stylish look.

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    Lookbook

    Available in every cut, fabric, and fit, jeans are the trusty wardrobe staple you can style your own way.

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    Sustainability

    The Jeans Innovation Center

    How UNIQLO creates amazing new jeans

    01

    Everything starts at the Jeans Innovation Center

    UNIQLO launched the Jeans Innovation Center in Los Angeles in 2016 for the research and development of our innovative denim.

    02

    Your feedback shapes how we design our jeans.

    The voices of our customers from across 20 different countries provide the inspiration for our ongoing innovation.

    03

    The JIC fine-tunes every single detail.

    From the threads to the fabric, from the sewing to the engineering; we take what you've told us about the jeans you love and put it into brand new designs.

    04

    Perfecting our jeans in partnership with the best

    We have developed this approach by formulating innovative new materials in collaboration with some of the world's most celebrated fabric makers, including KAIHARA and ISKO.

    05

    Every pair of UNIQLO jeans is checked by hand.

    Our Quality Control team witholds the high quality you've come to expect from UNIQLO by verifying each pair of jeans is suitable with detailed hands-on checking.

    06

    Optimised for every market

    All jeans are engineered to be the optimal length in the countries for which they are destined, all while retaining the intended silhouette. Even if you opt to use our handy alterations service!

    07

    Kind to the environment

    Our innovative waterless washing and laser processing techniques form just one part of our continued drive towards more sustainable production.