It’s all about the hood.
The hood is what makes a good hoodie. We researched how to make a hood that looks great from any angle. We designed a three-dimensional pattern and chose fabric that is firm enough to prevent the hood from spreading out too wide. We tried numerous ideas to achieve the best balance of a firm hood and a soft fabric. By blending polyester only into the hood’s inner fabric, we made a design that is delightfully easy to dry after washing.