
Welcome to the Autumn/Winter 2021 LifeWear collection.
As we step into another new normal,
reuniting with loved ones and spending time with friends,
we celebrate the small pleasures of everyday life.
We believe that by focusing on the people you love,
your hometown and nature while cherishing individuality,
we can move towards a better life with clothes that complement these values and ideas.
This is the concept of LifeWear.
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Connecting to the city and nature
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Choosing high quality and durable clothes
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Focusing on your wellbeing
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Investing in smart technology to stay warm all winter
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Connecting to the city and nature
-
Choosing high quality and durable clothes
-
Focusing on your wellbeing
-
Investing in smart technology to stay warm all winter
1 Connecting to the city and nature
Casualwear / Workwear / Functional style / Seasonal colours

Be as comfortable in the city as you are in nature with new high quality and functional everyday clothing.
2 Choosing high quality and durable clothes
Natural knits / Sophisticated jeans / Enhanced basics

Discover a minimal, high-quality wardrobe to enrich your life with comfort and discerning style.
3 Focusing on your wellbeing
Sports & Outdoor Clothing / Loungewear

Choose comfortable pieces for time spent outdoors, workouts and resting at home.
4 Investing in smart technology to stay warm all winter
Down Collection / Thermal Trousers / HEATTECH Technology / AIRism for Autumn & Winter

Sustainability
