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We take jeans seriously. Our raw denim is spun and re-spun 64 times, and the dye process is repeated 10 times. It’s denim perfection.
Extremely rare selvedge denim is carefully woven on old-fashioned looms. As you wear these jeans, you can enjoy the natural fading that occurs on the leg and hip areas.
Classic denim jeans get a twist with stretch fabric for a slimming silhouette and ease of movement.
Cool, comfortable, and affordable. You and your style will continue to grow.
EXCELLENT STRETCHINESS FOR CASUAL AND COMFORTABLE WEAR
Uses comfortable 9.5 ounce stretch fabric. With a 30% expansion rate, the fabric resists stress even after long hours of wearing, so these jeans are ideal for relaxing in.
SIMPLE AND LIGHT, WITH HIGH ATTENTION TO DETAIL
We have used YKK's 3YGRTH for the front zipper, and buttons with a simple center circle rim. We have also replaced the rivets with bar tacks.
Create multiple outfits from the large variety of colors available
Pair them with a variety of looks, from casual to dressy. Available in a range of materials, colors, and patterns; they can be worn anywhere, by people of all ages.
Pure Blue Japan Project
Inspired by authentic Japanese indigo denim, this exclusive premium denim collection defines casual urban style at its best.